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Social Media for the Sophisticated, Seasoned & Scared

Wednesday, January 27, 2010

Event Planning Social Media Webinar

Special Webinar for Event Planners, Publicists, Activity Coordinators, Promoters, etc.

Tuesday, February 16, 2010 - 1:00 PM to 2:00 PM EST

Applying Social Media to Event Planning


- Planning

o Learn the best free social media tools for pre-event coordination and promotion.

o Identify the best tools for tracking the pre-event buzz.

- During the event

o Review social media tools that will offer the best attendance predictions.

o Utilize tools that will engage non-attendees with play by play updates in real time.

- After the event

o Recap the event with free tools that share images and videos.

o Create platforms for attendees to share their experience at your event.

o Learn how to summarize the event with social tools that allow for easy evaluation by client, attendees, existing and potential sponsors.

o Learn how to create a user-friendly, innovative social media portfolio of events for free.

Each registered attendee will be entered into a drawing to win a FREE FLIPCAM!

Click here to register.

Saturday, January 23, 2010

Examiner Post: Flickr shows what Atlantans love to photograph

Post on Examiner.com - Flickr shows what Atlantans love to photograph

Posted using ShareThis

Thursday, January 21, 2010

2010 Business Series Webinars

Social Media Webinars for Small Businesses
& Entrepreneurs
the 1st Thursday of every month

Beginning in February.

Each participant is eligible for to win a prize.
All webinars are only $149.99, limited seating, 1st come, 1st served.

Series Schedule

Feb. 4th - Twitter 101 (Click here to register)
Learn all the basics to starting your branding campaign on Twitter.

- How gain followers.

- Trending topics.

- Utilizing Twitter functions like Twitter lists.

- The best desktop and mobile Twitter clients and applications.

- Peak times for Twitter usage.

- Coordinate Twitter feeds with other social networks like Facebook and blogs.

- The power of retweeting.

- Using keywords and hashtags.

- How to monitor conversations about your industry and/or business.

- How to schedule campaigns.

- The best Twitter ad networks and promotional companies to use.

- How to identify the most influential users based on your industry.

- Brief overview of successful Twitter campaigns launched by major brands, popular case studies.

****All participants are eligible to win a free Flipcam!


Mar. 4th- Facebook 101 (Click here to register)

Learn all the basics to starting your branding campaign on Facebook.

-To set up a friend page or a fan page.

- How gain friends/ fans.

- The best desktop and mobile Facebook clients and applications.

- Peak times for usage.

- Coordinate Facebook feeds with other social networks like Facebook and blogs.

- How to monitor conversations about your industry and/or business.

- How to schedule campaigns.

- The significance of ads.

- How to identify the most influential users based on your industry.

- Brief overview of successful Facebook campaigns launched by major brands, popular case studies.

Tomorrow Viacom's MTV Networks Presents 'Hope for Haiti,' an Earthquake Relief Global Telethon... -- NEW YORK and LOS ANGELES, Jan. 15 /PRNewswire/ --

Wyclef Jean, Bruce Springsteen, Jennifer Hudson, Mary J. Blige, Shakira, and Sting Will Appear in New York City;

Alicia Keys, Christina Aguilera, Dave Matthews, John Legend, Justin Timberlake, Stevie Wonder, Taylor Swift, and a Group Performance by Keith Urban, Kid Rock, and Sheryl Crow in Los Angeles;

Coldplay, and a Group Performance by Bono, The Edge, Jay-Z, and Rihanna in London

All Performances to be Available for Purchase from Apple(R) iTunes(R) Store with Proceeds Benefiting Select Haiti Relief Funds

More than One Hundred of the Biggest Names in Film, Television, and Music to Appear on "Hope for Haiti Now," Along with Wyclef Jean in New York City, George Clooney in Los Angeles, and CNN's Anderson Cooper in Haiti
Additional Television, Online, and Mobile Partners Make "Hope for Haiti Now" the Most Widely Distributed Global Telethon in History

NEW YORK, LOS ANGELES, and LONDON, Jan. 19 /PRNewswire/ -- "Hope for Haiti Now: A Global Benefit for Earthquake Relief," today announced its lineup of superstar musical performances. The global telethon will feature performances by Wyclef Jean, Bruce Springsteen, Jennifer Hudson, Mary J. Blige, Shakira, and Sting in New York City; Alicia Keys, Christina Aguilera, Dave Matthews, John Legend, Justin Timberlake, Stevie Wonder, Taylor Swift and a group performance by Keith Urban, Kid Rock, and Sheryl Crow in Los Angeles; and Coldplay, and a group performance by Bono, The Edge, Jay-Z, and Rihanna in a newly added London location. All musical performances will be available for purchase for $.99 per song through the Apple® iTunes® Store beginning Saturday, January 23, with all proceeds benefiting Haiti relief funds managed by "Hope for Haiti Now" charities.

In addition to musical performances, Wyclef Jean in New York City, George Clooney in Los Angeles, and CNN's Anderson Cooper reporting from Haiti, "Hope for Haiti Now" will feature more than one hundred of the biggest names in film, television, and music supporting the cause with testimonials and by answering phones during the telethon.

The Clinton Bush Haiti Fund and United Nations World Food Programme have joined the list of relief organizations that will benefit from "Hope for Haiti Now," which also includes Oxfam America, Partners in Health, the Red Cross, UNICEF, and Yele Haiti Foundation. Proceeds from "Hope for Haiti Now" will be split evenly among each organization's individual funds for Haiti earthquake relief.

"Hope for Haiti Now" will be the most widely distributed telethon in history, both internationally and across media platforms. The two-hour telethon will air on ABC, CBS, NBC, FOX, CNN, BET, The CW, HBO, MTV, VH1, and CMT on Friday, January 22, 2010 at 8:00 p.m. ET/PT and 7:00 p.m. CT. “Hope for Haiti Now” will also air on newly added networks including PBS, TNT, Showtime, COMEDY CENTRAL, Bravo, E! Entertainment, National Geographic Channel, Oxygen, G4, CENTRIC, Current TV, Fuse, MLB Network, EPIX, Palladia, SoapNet, Style, Discovery Health, Planet Green, and Canadian networks including CBC Television, CTV, Global Television, and MuchMusic. The event will be live streamed online globally across sites including YouTube, Hulu, MySpace, Fancast, AOL, MSN.com, Yahoo, Bing.com, BET.com, CNN.com, MTV.com, VH1.com, and Rhapsody and on mobile via Alltel, AT&T, Sprint, Verizon, and FloTV. "Hope for Haiti Now" will also air internationally on BET International, CNN International, National Geographic, and MTV Networks International, which is available in 640 million homes worldwide. "Hope for Haiti Now" will be the first U.S.-based telethon airing on MTV in China. Facebook and Twitter have signed on as official social media partners to help drive donations and tune-in to the telethon.

Based on production needs and venue sizes, all "Hope for Haiti Now" studio locations will be closed to the media. Photos, pool video footage and talent interviews from "Hope for Haiti Now" will be serviced to news outlets immediately following the event.

"Hope for Haiti Now" is produced by Joel Gallen and Tenth Planet Productions, in collaboration with Viacom's MTV Networks and George Clooney.

About MTV Networks

MTV Networks, a division of Viacom ( VIA, VIA.B), is one of the world's leading creators of entertainment content, with brands that engage and connect diverse audiences across television, online, mobile, games, virtual worlds and consumer products. The company's portfolio spans more than 150 television channels and 400 digital media properties worldwide, and includes MTV, VH1, CMT, Logo, Harmonix, Nickelodeon, Nick at Nite, Nick Jr., TeenNick, AddictingGames, Neopets, COMEDY CENTRAL, SPIKE, TV Land, Atom, GameTrailers, and Xfire.


Wednesday, January 20, 2010

ViVu Launches Video Collaboration Plug-In For Skype

source: Tech Crunch

ViVu an online video conferencing platform, has launched an easy to use plug-in that enables multi-user video conferencing on Skype (which has over 521 million users). Called VuRoom, the plug-in allows users to video conference, share presentations and their desktops and more with large groups.

ViVu’s “video as a service” lets anyone create a live video webcast that can be used for online meetings and events, sales presentations, demos or training sessions. ViVu’s cloud-based technology can be enabled via a PC, Mac or smartphone and provides an auditorium like-view within the browser making it ideal for large conferences or meetings.

Once VuRoom is downloaded, the host simply selects the Skype contacts they want to join the conference and calls the entire group. The participant joins clicking the URL provided in their text chat window. Call participants, other than the host, need not have the ViVu plug-in installed to participate in the video conference. During the call, the presenter and participants can share their presentations and desktop to other participants.

What this means to you....

If you are already using Skype to talk to friends and family, now you can bring in more people to join the conversation. So your screen would look like the split screens you see on TV when they are talking to people in multiple locations.

Monday, January 18, 2010

Wyclef livestreams his press conference and makes a global plea for help

Wyclef just concluded a press conference for his organization Yele that began at 2pm EST. During the conference, he made a personal plea to the world to aid efforts for a max exodus out of the devastated areas of Haiti to safer and secure areas, much like what we saw for Katrina.

The press conference was streamed live and had thousands of people watching and commenting on Facebook, Twitter and in the chat room. He also made a compelling plea in his native language, in which he began crying. It's obvious that he is hurting for his people, like most of the world is right now. They also took time to briefly address some of the rumors and accusations that have run rampant on the internet and through media about his organizations intentions.

It's sad that during this desperate time of need, a sincere humanitarian and global ambassador for his country has to take time to address these unfavorable and hurtful statements made against him. As a PR professional, I appreciated the time that his staff took to disclose and claim full ownership for some of the bad decisions that the organization made in the past. They also are offering financial and tax statements for the media that will prove that they've recently caught up on some of the legal filings that non-profits like his are supposed to submit on a yearly basis.

Watch live streaming video from clefzonemedia at livestream.com

Sunday, January 17, 2010

Celebrities Will Meet at Sundance Film Festival to Address the Haiti Earthquake Crisis

Moviemakers And Celebrities Mobilize At The Tweet House During The Sundance Film Festival To Aid The People Of Haiti

The “Tweet House” Will Serve As A Central Hub During The 2010 Sundance Film Festival Establishing A Gathering Place and Forum to Raise Awareness and Funds for Haiti

(Park City, UT – January 14, 2010) In response to the powerful earthquake that has devastated the island of Haiti, the “Tweet House” which is being hosted in Park City during the 2010 Sundance Film Festival, is offering a virtual and physical event called “The Celebrity Tweetup for Haiti”. The Tweetup will be held at The Tweet House, located at the SHOP Yoga Studio in Park City, Utah on Saturday, January 23rd from 5 to 7pm.

“Our thoughts and prayers are with the victims of this crisis,” said LeVar Burton, of Burton/Wolfe Entertainment and co-host of the Tweetup, “I know from experience that members of the entertainment community can be counted on at times like this, and my partners and I are dedicated to doing what we can”.

During the Tweetup, the hosts are inviting talent and other Sundance Festival attendees to gather and “Tweet” messages encouraging their followers to make donations to the organizations that are accepting funds related to the Haitian disaster. Proceeds raised from corporate sponsors of the event will be earmarked to benefit the victims.

“We had originally scheduled a Tweetup hosted by LeVar where celebrities could message about their favorite charities,” said Steve Broback of the Parnassus Group, who is organizing the event. “With the recent happenings, we felt compelled to focus exclusively on the pressing needs of the Haitian people.”

More information can be found at the official Web site for the Tweet House: http://www.tweetforhaiti.org

BURTON/WOLFE ENTERTAINMENT was formed in 2009 by principals’ actor/director LeVar Burton and producer Mark Wolfe. The company is dedicated to developing quality productions utilizing all avenues of entertainment, including digital, feature film, television, 3D and the Web. Burton Wolfe Entertainment promises to deliver quality entertainment wherever audiences gather.

THE PARNASSUS GROUP is a Redmond-based technology consultancy that produces events and provides brand monitoring and reporting services.

Friday, January 15, 2010

Top Twitter Accounts to Follow for Haiti Relief Efforts

To keep track of Twitter accounts that are providing on-the-ground coverage of the Haiti earthquake relief efforts, please bookmark this page and continue to check back. I'll be updating this list frequently.

If you want to subscribe to my lists, as opposed to individual accounts, use these links:

Other Lists

Individual Accounts

Military and Government Organizations
Follow Conversations
Use these keywords and hashtags:
#usghaiti #haiti #helphaiti #haitihelp #relief #help4haiti #pray4haiti #quake #earthquake

Do you have some to add to the list? List them in the comment section and I'll add them.

Wednesday, January 13, 2010

Atlantans use Facebook and Twitter to organize relief efforts for Haiti earthquake victims

While many were still receiving word in Atlanta about the devastating earthquake that occurred Tuesday evening in Haiti, Atlantans had already begun organizing for disaster assistance. Anne-Laure Tai Saint-Louis, a well-known entertainment journalist and proud Port-au-Prince native immediately took to the social networks, Facebook and Twitter, to rally support.

To read the entire story: Atlantans use Facebook and Twitter to organize relief efforts for Haiti earthquake victims

Posted using ShareThis

Sunday, January 3, 2010

Social Media Conference in Phoenix

If you are looking to incorporate a social media strategy in your business model for 2010, Greater Phoenix SCORE(R) is offering a crash course for businesses in Phoenix. The event will have presentations by high-profile speakers on January 14th and workshops with more experts on January 15th.

Headlining the event will be Lon Safko, author of the best-selling book The Social Media Bible. In addition to being an author and expert in social media, Lon is a serial entrepreneur with decades of success growing real businesses. The focus of this event is letting the 'rubber hit the road' for businesses looking to grow using social media.

Tickets are available for all or part of Social Media 2010 at www.scorephoenix.org. For questions call 602-745-7250 or email info@scorephoenix.org.

Social Media Webinar/ Workshop

It's the beginning of a new year and a decade. Time to start the year off with a new and improved business strategy.

Sign up for our webinar and learn tips that will save money and gain new customers.

2010 Business Series
Session 1: Twitter 101

Monday - January 25, 2010 - 11am - 12pm est

Learn how to utilize Twitter to market your business.

Webinar Overview:
  • Consumer / Customer engagement
  • Learn more about your customers and prospects
  • Learn how to find potential leads
  • Learn how to use as a referral service based on user-generated interaction
  • Establish yourself as an expert to a new audience
  • Utilize Twitter tools to manage and cut down the time you spend on Twitter
  • Learn how to create concise Twitter messages according to your marketing initiatives
  • Learn how to integrate Twitter with your other social networks

Each attendee will receive a Twitter tutorial workbook, which will include the following hand-outs and workshops:

  • Twitter tips
  • Top useful twitter tools
  • Sample outline of a Twitter marketing strategy
  • 1 Twitter case study

Note: All attendees will receive a 10% discount on Session 2: Facebook 101 and a 20% discount on a booked 1-on-1 social media bootcamp / consultation.

Early bird special: $99.99 - book by 01/09/10

After 01/09/10 - $149.99

Register For This Event